Airbnb, The world’s leading community driven hospitality company, announced its strategic partnership with The Times of India Group. The partnership comes as part of Airbnb’s plans to focus on developing the Indian travel market. As a part of the partnership, The Times Group will drive awareness of Airbnb accommodations, and help Airbnb create a truly localized presence for India, leveraging The Times Group’s vast network of media and operational resources.
What is clear is that India is becoming a priority market for Airbnb. The tie-up will enable Airbnb to develop a “localized presence” in India while giving it access to the Times Group’s “vast network of media and operational resources”.
Earlier this year Airbnb announced that it was working with Thomas Cook India, offering international “flight plus Airbnb” packages.
And just over twelve months ago Times Group invested in Uber. The statement at the time said that Times Group reaches more than 200 million Indians across its digital, print and TV channels.
Earlier this year Airbnb announced that it was working with Thomas Cook India, offering international “flight plus Airbnb” packages.
And just over twelve months ago Times Group invested in Uber. The statement at the time said that Times Group reaches more than 200 million Indians across its digital, print and TV channels.
Read more @ http://techstory.in/18042016-airbnb-announces-strategic-ties-times-group/
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