Most of the Airbnb hosts in Phoenix, Arizona — about 85 percent — could be operating illegal hotels, and generating nearly 98 percent, or $41.25 million, of Airbnb’s $42.21 million in total revenue for the region, according to new data released by Penn State University’s School of Hospitality Management.
The data comes from a study originally commissioned by the American Hotel & Lodging Association (AH&LA), one the largest organizations in the U.S. representing hotels, management companies, and other parts of the hospitality industry. With this in mind, it’s worth noting that AH&LA isn’t the most impartial of organizations in the fight against home sharing platforms such as Airbnb. For this study, Penn State examined numbers from Airdna and its research partner, Kalibri Labs, which looked at Airbnb operators, revenues, and listings from October 2014 to September 2015.
Earlier this year, AH&LA and Penn State released Phase I of the report, which noted that nearly 30 percent of Airbnb’s revenue ($378 million) in 12 of its largest U.S. markets came from Airbnb hosts who list their properties for rent full time, or essentially 360 days or more in a year. The January 2016 report also found that nearly 40 percent of Airbnb’s revenue — some $500 million — in those 12 cities comes from “multi-unit operators,” hosts renting out two or more units.
“One thing what was striking about the Phoenix data, like all the cities we analyzed, was that there was huge growth in terms of what I would refer to as ‘professional operators,'” John O’Neill, professor and director of the Center for Hospitality Real Estate Strategy at Pennsylvania State University, who directed the research, told Skift. “On a national basis, about 17 percent of hosts are multi-unit operators and they generate about 39 percent of Airbnb’s revenue. In Phoenix, it’s even more extreme; only 14 percent are multi-unit operators, but they generated more than 40 percent, or $17 million, of Airbnb’s revenue from Phoenix from September 2014 to September 2015.”
Read more @ http://skift.com/2016/03/25/new-data-on-airbnb-in-phoenix-takes-aim-at-arizonas-pro-sharing-economy-stance/
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